Amazon launches in-app video streaming service Amazon miniTV in India
Category: #tech  | By Mateen Dalal  | Date: 2021-05-17 |
  • shareshare_icon
  • Twitter
  • Facebook
  • LinkedIn

Amazon launches in-app video streaming service Amazon miniTV in India

E-commerce giant Amazon has recently launched a free video streaming service called Amazon miniTV in India. Available on the primary Amazon app, the new feature will help in improving the sales and the overall user experience, cited sources close to the matter.

Amazon miniTV, basically a YouTube-like platform, will showcase web series, food videos, lifestyle, technology, and comedy sketches. Although it is currently only available for Android OS, the iOS and mobile web versions are expected to be introduced soon.

Sources confirmed that users will be redirected to a relatively newer section that will have a proper app-like interface with tabs for various genres. Parental control feature is also integrated to keep a check on restricted or unrestricted videos.

Amazon has reportedly tied up with various artists popular among Indian users. As per the reports, it is expected to showcase older videos of the roped-in artists initially, with additional plans to add relatively newer content exclusively for Amazon miniTV.

The feature will be completely free and accessible to anyone, unlike Amazon Prime Video that requires a membership. Reportedly, the newly introduced feature will also allow Amazon to take on Flipkart who had also introduced a similar OTT video streaming platform back in 2019.

Apart from this, Amazon is still promoting its Prime Video services to Indian consumers as it competes with another popular OTT streaming platform Netflix. The e-commerce giant is also planning to introduce over three dozen new shows and movies in India this year.

Speaking of Prime Video, Amazon has announced that it has discontinued the monthly subscription plan in India in a bid to adhere to the new policy of the Reserve Bank of India (RBI). For those unaware, the RBI has recently asked several financial institutions to integrate Additional Factor of Authentication, especially for recurring transactions.

Source credits-

https://tech.hindustantimes.com/tech/news/amazon-minitv-free-streaming-service-launched-in-india-71621069464609.html

  • shareshare_icon
  • Twitter
  • Facebook
  • LinkedIn


About Author

Mateen Dalal     twitter

Mateen Dalal

A qualified electronics and telecommunication engineer, Mateen Dalal embarked on his professional journey working as a quality and test engineer. Harnessing his passion for content creation however, Mateen pens down industry-rich articles for ReportsGO.com and a few o...

Read More..

More News By Mateen Dalal

AWS and ATOS expand collaboration to achieve digital transformation faster

AWS and ATOS expand collaboration to achieve digital transformation faster

By Mateen Dalal

Amazon's subsidiary, Amazon Web Services, Inc. (AWS), has recently entered into a global Strategic Transformation Agreement with Atos, a leader in digital transformation, high-performance computing, and information technology infrastructure. This...

LadBible to lay off 10% of its workforce amid tough business conditions

LadBible to lay off 10% of its workforce amid tough business conditions

By Mateen Dalal

LadBible, one of the U.K.'s largest success stories in online media, is laying off 10% of its workforce as a result of a decline in its share price and a warning about difficult trading conditions. The Manchester-based corporation reportedly b...

Oral-B & iADH partner to make oral care positive & accessible for all

Oral-B & iADH partner to make oral care positive & accessible for all

By Mateen Dalal

Oral-B, a well-known American oral hygiene products brand, has reportedly inked a partnership deal with iADH (International Association of Disability and Oral Health), in order to make oral care more positive, accessible, and inclusive for disabled p...